5th Anniversary of Women´s Forum Stuttgart: already for the 5th time interested women met at the FOM Stuttgart. “Women are different as entrepreneurs”, was the starting thesis of the day. “Women pursue other objectives if they found an enterprise. Profit is not the main goal, rather self-fulfillment and to contribute something to society”, moderator Brigitte Ott-Goebel quoted a recently published study done by the German Federal Ministry of Economics. Prof Sissi Closs, founder of Comet Computer GmbH and awarded for her engagement in equal opportunities for women, confirmed this position. “Women strive for self-actualization as a person. They don´t found with the idea to build up the next big corporation in Europe”, Closs said. Ariane Willikonsky, Founder of FON Institute and well-known for her courses in High German, also told about her own experience, how important personal engagement is in building up and running a company. “It doesn´work to establish a company with the goal to earn money. This is the worst motivation possible.” To dare the exceptional, so think out of the box and courage to take a risk – three characteristics in the foundation of an enterprise that women have shown repeatedly and three attitudes that ultimately lead to business success.
“Women are different as entrepreneurs” – Women’s Forum Stuttgart
11.03.2013
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